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How to Create a Successful Meme Coin: A Step-by-Step Guide by Vladimir Smirkus
Hey there, crypto enthusiasts! In this new video, Vladimir Smirkus provides step-by-step instructions on how to create a successful meme coin. Can anyone create their own meme coin and replicate the success of Dogecoin? What is the attention economy? What are the necessary elements every meme coin should have? All these questions will be answered, so let’s dive in.
Understanding Meme Coins in the Attention Economy
First of all, think of meme coins as a part of the attention economy. People pay attention to various things, such as different applications, social networks, exchanges, gyms, and even city parks, all trying to capture your attention so you spend your time there. That’s why users are rewarded. Meme coins have no fundamental basis; they are just attractive images, flashy marketing, and a large number of community participants. But let’s break down meme coins piece by piece.
The Narrative of Meme Coins
Meme coins have various kinds of narratives. If you recall the story of Dogecoin, dogs were trending at that time. Doge was followed by Shiba Inu and many others, like Baby Doge meme coin, and so on. Now, the narratives are changing. There was a popular trend with characters or personas. If you remember, Donald Trump meme coins flooded the internet, followed by Pavel Durov and many others. Subsequently, narratives connected to drinks suddenly emerged, with many different drink-themed meme coins. Now, dogs are trending again with particular dog coins, or, for example, TV series and animated films are making trends. So, the narrative is the thing that all meme coin creators start with. They check what is popular now and what people are paying attention to.
Choosing the Right Blockchain
The second, and perhaps even more important, thing is to choose the blockchain for your meme coin. Why is this so important? Well, Solana is attracting everyone’s attention today because meme coins launched on it are achieving significant capitalization, which cannot yet be said about TON. We see many attempts to create successful meme coins on TON, but for now, Solana, Blast, and Base are currently still leading in this race. However, the story about the low base, when we don’t see meme coins with billion or at least half-billion capitalization on TON, actually gives some advantage to future meme coins on this blockchain.
So, the blockchain is the fundamental basis. It is crucial for developers to choose the right blockchain for the meme coin they are about to launch. What should they pay attention to? The number of blockchain users, previous examples of success, and the voice of the community, which believes that a particular blockchain has certain advantages.
Building a Strong Community
The next factor is the technological stack. Let’s dive a bit deeper. The community—the number of people talking about a particular meme coin—is extremely important. That’s why all meme coins try to build a large and broad community to have a successful launch in Telegram channels, on Discord, and on Twitter (now X). Buyers and future owners of meme coins pay attention not only to the quantity but also to the quality of the community. They do this because many communities are filled with bots and automated responses. Users with nicknames like 12345 respond to each other, and it makes no sense. So, the quality and quantity of the community are very important factors for creating a successful meme coin.
Formats for Meme Coin Sales
The third point, which is undoubtedly crucial too, is the format of your meme coin sales. There are different formats for selling meme coins. For example, pre-sales are very popular on Solana right now. In this case, creators of a meme coin announce that their meme coin will be launched soon, and on a certain day, at a certain date, at a specific hour, the sale of that very meme coin begins. Users transfer their money to wallets or convert their money within the app, hoping to receive meme coins from the creators as they are early investors. They hope that this meme coin will skyrocket, fly to the moon, and increase in value by 10, 20, 30, or 50 times. This is the first format.
There is also a fair launch, which can also be called an honest launch, where users receive meme coins for certain actions. A good example is Dogs, where you have to enter the mini app, press a few buttons, find out the age of your Telegram account, invite your friends, and then you see the number of Dogs you have earned on your balance. It’s supposed that this amount of Dogs will be credited to your wallet, and later you’ll be able to trade them for something tangible, such as USDT or fiat currency. Both those formats are quite valid. Pre-sales are probably more popular now because not everyone knows how to run a successful fair launch. However, when a lot of people are attracted by a fair launch, it certainly gives your meme coin a big advantage.
Distribution and Listing
Then comes the day of meme coin distribution when participants receive the meme coins in their wallets, either connected to the mini app or simply provided. These are the same wallets people sent their money from during the pre-sale. By the way, be careful. There are many scammers ready to take your money and then send you nothing in return. Some scammers may disguise themselves as some kind of meme coin that really exists. They create copies of its Telegram channel and X account, fill them with bots, and deceive you the same way. Therefore, be cautious and, of course, do not forget to add addresses of your wallets and ensure you really have access to them if you want to receive your meme coins.
The next step is listing. Meme coins usually start with decentralized exchanges (DEXs). Of course, if a meme coin appears on centralized exchanges right after the launch, for example, on top-tier exchanges like Binance, Bybit, OKEx, or Bitget, it means that the meme coin has a brighter future because there is more liquidity there, and recognition by a top-tier, tier-one centralized exchange is a sign of trust for the audience. That’s why if a meme coin suddenly appears on major important CEXs right after the launch, its capitalization naturally skyrockets. And, of course, Binance is still considered to be number one. If a meme coin suddenly appears on Binance or any coin appears on Binance, its capitalization usually increases several times. Well, this is not investment advice, not a recommendation.
Market Making and Maintaining Interest
Next comes the moment of market making and trading. At this time, we see if the meme coin team can maintain the price they want to maintain. We also see if they can provide enough liquidity so that buyers have the opportunity to buy and sellers have the opportunity to sell. Typically, meme coin teams work with various market makers like Wintermute, DWF, and others. When it comes to the moment of market making, companies hire these market makers, who keep prices at a certain level or provide liquidity so that any buyer can sell or buy the meme coin or any other token. Market makers such as DWF, Godbit, Wintermute, and many other market makers collaborate with the companies that create these crypto assets. As a result, market makers maintain liquidity on exchanges.
Then comes the most interesting part: maintaining interest in the meme coin you have just created. This can be done in completely different ways. Some teams launch games, some launch NFT collections, some allow you to pay for something using meme coins, and some create a product within the meme coin. It can be some kind of platform or application that does something to maintain the utility of the meme coin and ensure its life continues after listing. It is important that the demand for a meme coin exceeds the supply; only in this case will its price increase. But let me remind you that any meme coin is a highly volatile and high-risk asset, much riskier than the classic top five representatives of crypto rankings such as Bitcoin and Ethereum. Simply because any meme coin is a part of the attention economy, it can lead you both to big gains and big losses. Therefore, you should definitely invest only a very small part of your portfolio in meme coins.
Thanks, Vladimir, for that clear and insightful explanation. Now you’ve got the basics of meme coin creation. Hit the like button, share your thoughts in the comments, and don’t forget to subscribe. See you soon!
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